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Philadelphia, PA — April 30, 2008. Larsen MacColl Partners, a Philadelphia-based private equity firm, has announced the hiring of Bob Franklin as Operating Principal.

Bob brings more than ten years of operational, sales and marketing expertise to Larsen MacColl Partners, having worked for Enterprise Rent-A-Car, one of the largest private companies in the country with more than $9 billion in annual sales. While at Enterprise, Bob held a number of management positions and aggressively grew the business by developing and managing sales and marketing programs.

Tim MacColl, Managing Partner, said of the addition, "What Bob was able to do at Enterprise was impressive to say the least. I'm looking forward to working with and learning from him."

Bob holds a B.A. in Psychology form the University of Iowa and currently resides in Nashville, Tennessee.

Larsen MacColl Partners invests in partnership with outstanding management teams to grow companies. After investing, the partners work with management teams to grow their businesses by investing in their people and their products, and by developing new markets organically and through platform-leveraging acquisitions.